Ir al contenido principal
Derecho de la Moda

Derecho de la Moda

Buscar este blog

junio 30, 2016
  • Obtener vínculo
  • Facebook
  • X
  • Pinterest
  • Correo electrónico
  • Otras apps


  • Obtener vínculo
  • Facebook
  • X
  • Pinterest
  • Correo electrónico
  • Otras apps

Entradas populares

Imagen

NOS MUDAMOS!!

 A partir de hoy, mudamos el blog  DERECHO DE LA MODA , a una sección dentro de la web de nuestra escuela online   Fashion Law Classroom Te esperamos allí, con artículos de doctrina sobre #fashionlaw LINK AL BLOG Te esperamos!!
Imagen

How to sell fashion on Instagram without traditional influencers

VOGUE BUSINESS As the influencer marketing industry matures, brands are refreshing their strategies to resonate with audiences and drive sales. The global influencer market is expected to reach $15 billion by 2022, up from $8 billion in 2019, according to Business Insider Intelligence, based on Media Kix data. At the same time, the 1 billion-plus user base on Instagram — the predominant Western influencer marketing channel — is constantly growing. With this growth, it has become more challenging for fashion brands to stand out. Social media platforms are also increasingly saturated by sponsored content, and consumers are becoming more sceptical of influencers who they perceive as inauthentic. “The sophistication of both the influencer and the customer means that brands need to be a lot more strategic when it comes to their marketing campaigns,” says Alison Bringé, chief marketing officer at Launchmetrics. “The market is a lot more mature,” says Ryan Detert, founder an...
Imagen

'Ridiculous' micro handbag that can fit only a few mints becomes fashion sensation

THE GUARDIAN It was the biggest, smallest thing to come out of Paris fashion week. Since its debut on the catwalk last week, the Jacquemus Mini Le Chiquito bag has had the fashion world in a spin – and the rest of the planet scratching its head. Measuring a minuscule 5.2cm (two inches) long, the bag is smaller than a credit card and can fit in the palm of the wearer’s hand. The diminutive accessory is a mini version of the  already small Le Chiquito bag , which was launched last year and is 12cm (4in) by 6cm (2.5in). Le Chiquito retails for around $500 (£380), and had sold out at a range of online suppliers, including  Moda Operandi ,  Farfetch  and  Saks Fifth Avenue . A price has not yet been set for Le Mini Chiquito, the company said, and there has been speculation online about what exactly they would be able to carry, with people on Twitter joking they might be able to hold one mint, a USB stick or the dignity of the bag owner. Fre...
Con tecnología de Blogger
Por Pamela Echeverría www.peiplaw.com